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A dental clinic in Uzhhorod: +81% clicks and a firm place in the city's top results

Dental clinic, Uzhhorod. The client's name stays private.

  • +81%non-brand clicks a month: 247 → 446
  • ×5,6non-brand clicks year over year
  • 35,8 → 11,1average position for non-brand queries
  • 78 → 98pages in search

Google Search Console, queries without the clinic name: first vs sixth month of work, and the same two months year over year.

The task

The site was already growing. The task was to keep the pace and hold the top spots for the city's commercial queries.

What was done

  • New service pages, including Osstem implants, a separate contacts page and a refreshed services section.
  • Keywords on every commercial page, plus request and review blocks on every service page.
  • Site-wide structured data, internal 301 redirects removed and the backlink profile cleaned up.
  • Link building on my own strategy within a monthly budget.
  • A 30-topic blog plan with its own keyword set for each topic.
  • A page for expats and a doctors collection linked to service pages, plus lead tracking.

Rankings for key queries

Google Search Console, queries without the clinic name: first vs sixth month of work, and the same two months year over year.

QueryBeforeAfter
стоматологія ужгород7,64,5
художня реставрація зубів16,04,4
коронки на зуби43,27,7
болить зуб що робити19,75,4
імпланти зубів ціна5,02,5

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