A law firm in 12 cities: 2.5× more leads from search
Law firm, 12 cities
- ×2,5organic leads a month: 423 → 1,069
- +52%organic sessions a month
Three dental clinics: pages that finally show up in search
Dental clinics: Dnipro, Chisinau, Bila Tserkva. The client's name stays private.
- 8 → 46pages in search, Dnipro
- 21 → 5,2position for dentistry dnipro
- 15 → 55pages in search, Bila Tserkva
- ×2clicks, Bila Tserkva
Google Search Console, first month of work vs the latest.
The task
In Dnipro only 10 of 39 pages had target keywords, and the 210-item price list had far more services than the site.
In Chisinau there were two language versions and one page for three implant methods. In Bila Tserkva doctor pages and FAQ were missing.
What was done
- Dnipro: an audit, keywords for 29 uncovered pages, new copy and meta tags, 26 new service pages from the price list.
- Dnipro: structured data for 6 page types from one script that detects the page type.
- Chisinau: new titles, descriptions and H1s focused on the city, markup for both languages, 10 new pages in two languages.
- Chisinau: the All-on-4/5/6 page split into separate pages, linked from 6 specialty hubs.
- Bila Tserkva: a page list and copy approval, new doctor pages, FAQ and structured data.
The new pages in Dnipro and Chisinau launched recently, and their effect is still being measured.
More SEO case studies
A dental clinic in Uzhhorod: +81% clicks and a firm place in the city's top results
Dental clinic, Uzhhorod
- +81%non-brand clicks a month: 247 → 446
- ×5,6non-brand clicks year over year
An orthopedic clinic in Cherkasy: a new site and first places for surgery queries
Orthopedic clinic, Cherkasy
- +65%clicks a week: 325 → 540
- 56 → 96pages in search
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